Beauty Launches

European Wax Center’s Dry Brush Wins Award

The Dual-Sided Dry Brush, with its dual texture and vegan bristles, won a 'NewBeauty' award.

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By: Marie Redding

Senior Editor

European Wax Center's Dry Brush

European Wax Center’s Dry Brush, featuring a dual-sided design, has won a ‘NewBeauty’ award. The brush features a soft side that feels comfortable on the skin, even on sensitive areas. The brush’s dense side exfoliates tougher skin. It is a part of European Wax Center’s EWC Treat product line.

The NewBeauty Awards recognize new products, innovations, and breakthrough technologies. “We are grateful the continued recognition,” states

“By gently exfoliating and smoothing the skin, this tool not only enhances radiance but also creates the ideal canvas for waxing. “We are grateful for the continued recognition,” states  Katie Mullen, Chief Commercial Officer of European Wax Center. “By gently exfoliating and smoothing the skin, this tool not only enhances radiance but also creates the ideal canvas for waxing,” she adds.

Using the right applicator or tool makes all the difference when prepping the skin or applying any cosmetic product. This brush’s long handle makes it easy to use.

The NewBeauty Awards recognize new products, innovations, and breakthrough technologies. 

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